Department of Computer Science & Engineering: CS&E needed a brand identity of its own. Each new communication piece would contain this new look that not only appeals to the various audiences, but is unique to Computer Science & Engineering, setting it apart from all the other university departments. The bulk of my work is social media content creation. In addition, I work on informational collateral such as newsletters, flyers, reports, handbooks, etc.. All content created follows the brand that I created for the department. Data Science is a program within the department, which also got a special brand that is able to stand alone. The two brands should be obvious to viewers as to which they are. The department underwent a shift in website platforms where I got to migrate the content/pages, design layouts and widgets/elements, and practice accessible design. Both websites were created and/or migrated to Drupal in which layout and composition of content was crucial to users visiting the site(s). Data Science has an individual site that carries the brand through.
Social media: Instagram posts and stories, Twitter posts, Facebook posts, LinkedIn posts and ads.
Alumni spotlight post
Data Science poster fair post
Machine learning seminar twitter post
Advisor quote twitter post
Print collateral: Newsletters, flyers, one-pagers, programs, and signage.
Honoree Banquet Program
Code Freeze Program
BICB Retractable Banner
Strategic Plan Goals Graphic
2024 Soundbyte Magazine - click to view the whole magazine online!
2023 Soundbyte Magazine - Click to view the whole magazine online!
Other: Logos, photo, video, stickers.
Logo iterations for the NLP research lab
Code Freeze logo
Code Freeze logo
